The creator economy is both wild and lonely at the same time. On one hand, I feel so lucky to be living in this moment where there are so many opportunities for creators. And on the other hand, it's an extremely lonely place that's easy to quit

I'm tempted to stop my daily creator count. Not because I'm not proud of it. I am. And it gives me fuel every day I can advance the counter. But what I never want it to become is a roadblock for new creators who look at it and think, I could never do that. Because 123 days ago that counter was 0.

Why would people buy this? So many creators I speak to have a level of guilt that plagues them before launch. A niggling feeling that this seemed too easy to build or too obvious. Why would anyone pay money for this? Why isn't everyone creating this? Why would someone want to buy this from me?

It's easy to get caught up in numbers on Twitter. There is literally numbers everywhere. Number of followers, number of likes, engagement rate numbers, numbers of notifications. It's enough to make you think that Twitter is all about numbers...

Why are habits so hard to stick to? I think because on a daily level they seem to make such an insignificant difference. It's often hard to see the change that those habits are making when we are caught up in the daily minutia. So how do we stay motivated to keep doing habits without seeing results every day?

I'm a rebel when it comes to consuming content. A conversation with Harshit last night highlighted that I've come to view content consumption fundamentally different to most people. Here are three of my rebel views (any more and you might take me out and shoot me as a heretic 🤪)

I'm learning that going to my edge is where I experience the most aliveness in life. The problem is that too often I revert back to my comfort zone all cozy-like and forget that the edge is where aliveness is. The past few weeks Sydney has been in full lockdown. It's also the middle of winter. So, I decided to go into hibernation in my cozy little apartment. Eat, sleep, drink (& write essays of course).

I have a secret weapon when it comes to writing. It's a treasure trove of ideas that I can draw on. New ideas are constantly being added and connected to existing ideas. It's a playground for my mind to play in.

I grew my Twitter following from 500 to 1600 in 100 days 🤯. No hacks, no tricks. Just genuine human connection. This is how I manage it all while working a full-time job, creating daily content on the internet & trying to have a life 🤪

Hello dear friend, the dip. We meet again. Not going to lie, this last week has been a bit hard. I'm feeling a bit low energy, struggling to write & finding it hard to engage with people in a meaningful way. I've been asking myself why? Is it because I'm coming off the back of 3 product launches? Maybe it's because we're 3 weeks into what looks like a long lockdown in Sydney?

People often tell me I make things look easy. While shipping every day is far from easy, the reason it looks easy is because I spend a disproportionate amount of time on the planning and preparation.

Yesterday was the first time in 105 days in which I didn't publish an atomic essay. After watching the Twitter threads masterclass with Dickie & Cole I decided I wanted to execute on a Twitter thread I'd been thinking about. Two hours later I hit publish. I could have shipped, I had plenty of essays in my up next pile to work on. But I didn't. I had more than shown up for myself as a creator. So why did I feel so guilty, so worried? It felt weird and wrong and I wondered if I'd even made the right decision.

Creativity thrives in constraints. As creatives and creators, we often balk at that idea. We want wide open space to be able to create and explore unlimited possibilities. But in reality, has your best work really been produced when you've had unlimited time and resources?

30 Atomic Essays | 8000 Words | 11 Topic Areas. I've been able to build a pretty epic library of content over 30 short days. And I plan to continue writing daily. I truly believe the atomic format is THE best way to get ideas out of your head and into the world - FAST. That doesn't mean that atomic essays are the ONLY format you have to lock yourself into. But they should be the FIRST content you write.